Nitro Irish Stout 360 Release
In 2018, Breckenridge Brewery and it’s parent company, AB-InBev, made a big bet on the Nitro Irish Stout. Why? Because there is one, and only one beer out of all the beers in the beer world that has no style competition: Guinness. And they knew that their version of the classic dry Irish style was good enough to make a statement: there’s a new stout in town.
NitroOnTheGo.com Campaign Landing Page
Product Description
Brewed with Irish malts and roasted barley, this easy-going stout adds a welcoming Colorado spirit to a classic old world style. Dark malty flavors evolve into a notable dry character, while the nitrogen charge creates a soft pillowy head that smooths every sip.
No glass? No worries. We’ve canned the cascade. Indulge in the nitro experience anywhere life takes you.
Social
During the campaign launch, the Nitro Irish cascade took over our Instagram & social accounts. Here are a few of my favorite posts.