Women’s Wilderness Summit Sisters Retreat

Women’s Wilderness is a non-profit organization that takes girls outside to instill confidence, empowerment and education. Their annual Summit Sisters Retreat is an immersive weekend for adult women to connect with nature, learn new skills and ultimately experience something transformational. As the chosen beneficiary for the Ad2 Denver Public Service Project, a collection of admen & women worked on a new social-first campaign that would sell out the Sisterhood Retreat and in turn create unprecedented profit for the Women’s Wilderness mission.

My group’s campaign was chosen by the client. The Denver Ad2 Club competed against all other Ad2 Club public services projects.

This campaign won 1st place.